Fuzzy Branch-and-Bound Algorithm with OWA Operators in the Case of Consumer Decision Making

The ordered weighted averaging (OWA) operator is one of the most used techniques in operator’s aggregation procedure. This paper proposes a new assignment algorithm by using OWA and different extensions it Branch-and-bound algorithm. process based on use average distance (OWAD) induced OWAD (IOWAD). We present as with (BBAOWAD) IOWAD (BBAIOWAD). main advantage this approach that we can obtain more detailed information obtaining parameterized family operators. application developed consumer decision-making model city Barcelona regarding selection groceries districts best suit their needs. rely opinion local commerce experts city. key consider sources independent each other.